Clothing: A Study in Human Behavior, by Mary Shaw Ryan.
Used book. soft cover 346 pages. Copyright 1966.
Social-psychological aspects of clothing: general considerations -- First impressions -- Motivation in clothing choices -- How society influences clothing choices -- Clothing and the wearer: his personality and self-concept -- Individual values, interests, and attitude as related to clothing behavior and clothing choices -- Clothing practices and the effects of clothing on the individual -- Social-psychological aspects of the individual as a consumer of textiles and clothing -- Consumer motivation -- Consumer behavior -- Consumer satisfaction in the use and care of clothing -- Social-psychological aspects of clothing related to the age of the wearer -- Infants and preschool children -- Elementary school children -- Early adolescents -- Adolescents -- Psychological implications of clothing for the elderly